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100% Design Emerging Brands

This year London Design Agenda will bring you every news about one of the most expected design events of 2015: 100% Design! Today we will show you the Emerging Brands that will be at the event.

See also: 100% Design for London Design Festival

100% Design Emerging Brands section presents UK’s strongest platform for newly established design talent, packed with innovative & fresh ideas!

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New to the show in 2015 are fashion designer Iona Crawford (Stand EB660) and architect Natalia Geci (Stand EB568). Iona Crawford’s designs are inspired by nature’s vast beauty and her handcrafted lampshades are made using British cloth and exquisite craftsmanship. Natalia Geci will present a new collection of Nomadic furniture, created to fill the needs of her own nomadic family.


Based in South Korea, Studio EJ (Stand EB768) is run by designer EJ Pak. Pak will bring her new collection of metal sculptural side tables to the show. Also new to 100% Design, Wood Melbourne (Stand EB462) from Australia will be showcasing a range of timber, concrete and brass bathroom fittings that provide a warm and natural alternative to the traditional aesthetic. Each piece is designed and handmade in the company’s Melbourne workshop to exceptional levels of craftsmanship.

Having just been awarded the 100% Design New Designers Award and as part of his prize, Mu Hau Kao will exhibit his winning piece in the Emerging Brands section. Mu Hau Kao’s Ply stool stood out as an example of experimentation and commitment to a simple, practical and commercially primed design.

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Returning to the show, Iceland based North Limited (Stand EB461) is formed by a group of Icelandic furniture designers including Sigridur Hjaltdal Palsdottir, Thorunn Hannesdottir and Gudrun Valdimarsdottier. The brand has been growing over the last 5 years and each designer will be exhibiting their collections in September.


Other Emerging Brands include Fusionsense (Stand EB564), hamajimatakuya (Stand EB666), In-Spaces (Stand EB460), MACRW Co (Stand EB261), Parkes Design Company (Stand EB568), Paula Cawthorne Design (Stand EB361), Sarah Brown (Stand EB368), Thora Björk Design (Stand EB668) and University of Central Lancashire (Stand EB769).

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